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Is your book getting the attention it deserves?
If not, the contents below could be the single most important component
that catapults your writing career.
I know because that was true for me. Here's my story..  
Hello Author.
You're one of my favorite types of people. We understand each other because, in a way, we're part of an exclusive club. But, before we get too comfortable, we need to face the facts. 

Most authors never sell more than a few hundred books in their lifetimeLet's be honest—books were meant to be read, not just written. That means they need effective marketing. 

You might be thinking, "Marketing? Ouch!" Or even "Yuck!" Humor me for a second. Have you ever thought:

     • “An author’s job is to write, not market.”
     • “I don’t like people who self-promote.”
     • “A good book should stand on its own." 
     • “I don’t have a marketing or publicity budget.”
     • “I don’t know how to market my book.”

I used to say these as a way to justify my lack of success. Then after my third traditionally published book that went nowhere, I said, "there has to be a secret I'm missing." (See three books below.)

I wanted to go pro with my passion, but I knew the marketing piece was kicking my tail. And with three kids and a wife I wasn't about to leave my day job.
Then in 2010 I discovered a secret. I realized it all comes down to what I do in the Pre-Launch, Launch, and Post-Launch phases. I found out there is a right and wrong way to market a book. With my next four books—both fiction and non-fiction—I turned each of them into 6-figure businesses. Shortly after, I started my dream job and I haven't looked back since. (See 4 books below.) 

Until now, I've only shared my 12-step “Author Academy” Framework with high-end private clients. But after years of my author friends asking, I've decided it's finally time to share it with the world. 
This Author Academy Framework helped me: 
1.  Set a world record for the largest livestream book release party
2.  Partner with Hollywood celebrities (like The Warden from The Shawshank Redemption) to launch my book through an international media campaign
3. Launch a book and earn 6 figures in 6 weeks
Elixir Project Experience: $49,964
Elixir Project Becoming Unhackable Event: $68,563
It doesn't matter if you're self-published or traditionally published or if your book is fiction or non-fiction. The Author Academy framework even works if you need to republish one of your older books. I look forward to helping you market your book the right way.  Keep reading and you'll see what I mean.

—Kary Oberbrunner
Author Academy gives you the roadmap for navigating
the three essential phases of your book-marketing plan. 

1. Pre-Launch Phase
When you prepare for the moment, the moment is prepared for you. 
How to Build a 
Killer Book Launch Team
• The ideal time and strategy for starting       your launch team
• How to attract winners and givers, not        losers and takers
• The secret to creating super fans and          loyal followers
• The three things your launch team must    do on launch day

How to Borrow Other
People's Platforms
• How to get booked on TV, radio, and          podcasts
• Why building or buying a platform is            doomed to fail
• The secret to getting invited and                  promoted onstage
• Why "big fish" won't partner and how to     change it

How to Leverage Book
Trailers to Increase Impact
• How to create powerful videos for next      to nothing
• Why a bad book trailer will hurt you and    your brand
• Three ways to leverage your trailer to          grow your influence
• Why a good trailer will keep selling              books for years to come

How to Create Social Shareables that Spread
• How to get your message shared on            social media
• Why fans and friends must be equipped    effectively 
• How to set your shareables up for                success  
• The #1 mistake people make with their      book and brand

2. Launch Phase
Although we're never ready to launch, 
books were meant to be read, not just written.
How to Host an 
Unforgettable Launch Party 
• Why events like book parties create            energy and sales
• The essential element of all successful        launch parties
• How to do a launch party of any size,          on any budget
• The one person that will propel or                pulverize your party

How to Make a Digital Press Kit that the Media Loves
• Why media doesn't want to read or              research your book 
• How to make your book relevant to            current events  
• The three essential components of press     kits that work
• How to get booked using our "ladder          up" system

How to Create a Powerful Marketing Plan 
• Without an effective plan you're                     planning to fail
• How to initiate sustainable awareness        for your book
• A step-by-step template for customizing    your plan
• How to get your book seen and heard        year after year

How to Get a Bigger
Stage in 30 Days
• Why you need to penetrate the market       and the noise 
• How to exchange your fears for                    opportunities  
• Why preparation is key in leveraging            media exposure. 
• How to increase your credibility                    naturally and effectively.

Author Academy also includes lifetime access to: 
30 Days to a Bigger Stage will help you:
  •  Penetrate your market: Get your book and its message out and heard by those who need to hear it.
  • Plow through your fears: Overcome any self-limiting beliefs and gain confidence to get your book, your story and your message told through the media: reporters, podcasters, bloggers, influencers.
  •  Prepare to be a rock star in your industry: Increase your influence, impact and credibility in a way you never thought possible.
Through the 30 Days to a Bigger Stage program, Joel Kessel takes authors through a process for how to reach a broader audience, specifically, through reporters, book reviewers, podcasters, bloggers, and influencers.
Media attention can provide you with a credible, third-party endorsement for your book that can lead to more sales.

“Expert content—credible, third-party articles and reviews—is the most effective source
of information in impacting consumers along all stages of the purchase process."

Your 30 Days to a Bigger Stage Instructor: Joel Kessel
Joel Kessel
Joel Kessel is a communications advisor with a specialization in working with media. He helps organizations and those who have something to say—nonprofit organizations, authors, speakers, thought leaders—gain clarity and confidence on how to strategically and authentically communicate and deliver their message through the media—reporters, podcasters, bloggers, influencers—so they can have a larger impact on the people they serve. 
3. Post-Launch Phase
Turn Your Book Into a Dream Business
How to Turn your Book 
into a 6 Figure Business
• Why part-time passion will never yield        full-time benefits
• How to turn your book into 18 Streams      of Income
• Why related products and services sell        more books 
• How to turn readers into committed            clients

How to Maximize 
Book Back Ads
• How to turn blank pages into bank              statements 
• Why readers want next steps that take        them deeper 
• How to write authentically and yet with a    sale in mind
• Why most authors fall short and never         go pro

How to Create
Relevant Lead Magnets 
• Why some lead magnets work and              others fail
• How to move people from spark to              flame to blaze
• Why certain assessments and surveys        go viral
• How to ensure you don't come off as          spammy 

How to produce Life-Changing Products and Services
• What the most profitable authors do           after the launch 
• How to create a loyal tribe centered            around your book 
• What every product and service needs        to succeed 
• How to price yourself in the                          marketplace 

Meet your Author Academy Guide: Kary Oberbunner
Kary's writing career spans 15 years and counting. He is a 6-time traditionally published non-fiction author as well as a young adult fiction author. He has ghostwritten three books, published over 100 books through his publishing company, Author Academy Elite (AAE), and has trained over 100,000 authors through online education.

Kary is also the founder of Ghostwriter Academy and The Guild. He has negotiated publishing deals and gained the title Master-Level Marketer due to his ability to turn books into 6-figure businesses through his 18 Streams of Income© model.

He is the founder of Redeem the Day (which serves the business community) and Igniting Souls (which serves the nonprofit community). He and his wife, Kelly, are blessed with three amazing children and live outside Columbus, Ohio.
Here's What's Included
Author Academy is an online learning experience that takes place through three modules with over 35 videos. Each module contains strategic exercises, scripts, templates, illustrations, and examples. 

Through these three modules, recorded coaching calls, and the Author Academy© Guidebook, you will craft your own Pre-Launch, Launch, and Post-Launch marketing plan. 

You will also have access to Kary and your fellow students through a private coaching community and lifetime access to the Author Academy content.

Plus Receive three Bonuses Over $3722 in Value

For a Limited time, Author Academy students receive three valuable bonuses 
that will help you as you implement your own book marketing plan. 

  • Bonus 1: Business Academy Elite (3-Month Access)
  • Bonus 2: A Global Community (Lifetime Access)
  • Bonus 3: Igniting Souls Conference (Regular Ticket)
(3-Month Access)
Business Academy Elite is a NEW BREED of program that succeeds where others fall short. Rather than only providing you with training videos and downloads, BAE also gives you the ONGOING SUPPORT that puts success within your reach.
Expert Training
We know you need the best training possible if you are going to succeed.

That's why we've created a library of training resources from industry leading experts in many fields. These resources are constantly being updated with fresh content and cutting-edge strategies.

Our list of faculty members continues to grow. Here's a sampling of your instructors.
Some of the Training Courses Available to You Today
Sample Course Listing
  • Firestarter Formula: David Branderhorst
  • Attract Better Clients and More of Them: Kary Oberbrunner
  • Develop a Profitable Personal Brand 101: Mike Kim
  • Develop a Profitable Personal Brand 201: Mike Kim
  • What Do I Need to Start a Podcast?: Jeff Brown
  • The Single Biggest Mistake Every Podcaster Makes (and how to avoid it): Jeff Brown
  • Build Your Customer GPS: David Branderhorst
  • Understanding the Facebook Ad Structure: David Branderhorst
  • First 100 Email Subscribers: Brian Dixon
  • Overcome Fear & Doubt: Dexter Godfrey
  • Create an Irresistible Offer: David Branderhorst
  • Vlogging 101: Amy Schmittauer
  • Vlogging 201: Amy Schmittauer
  • How to Thrive Being Married to an Entrepreneur: Joanne Miller
  • How to Create Killer Ad Images: David Branderhorst
  • Setting Up Your Facebook Pixel: David Branderhorst
  • Build Your Audience: David Branderhorst
  • How to Create Your VPS: Kary Oberbrunner
  • Riches in the Niches: Brian Dixon
  • Many more in the wings!
Content from other marketing courses eventually grows stale and outdated.

BAE content is constantly being added to with the latest cutting edge strategies and techniques.
Ongoing Support
Expert training isn't enough if you don't have someone to show you the way and help you implement the strategies into YOUR BUSINESS.

You need to ask someone questions. In Business Academy Elite you can.
The Igniting Souls Tribe!
This global community is unlike any other. They are the most supportive, encouraging group of world changers you will ever find. If you need someone to bounce ideas off or even partner with, then the Igniting Souls Tribe is the place to be.
The Igniting Souls Conference is one of the world's premier business building and personal growth conferences. ISC attendees come away with powerful instruction and personal breakthroughs. There is truly no other event like it on earth.
Hear from our students 
about their marketing experience:
"Worth its weight in gold"
"I wanted to publish a book for over a decade. Now I have! If the program cost double the amount, it would still be worth its weight in gold. I did my research on may other programs. If there were an award for stellar servant leadership I would give it to Kary, hands down. 

The Igniting Souls Tribe is a group of rock stars, encouraging you every step of the way. In the middle of life's ups and downs you need a family that believes in you. These principles will take you to the next level successfully and authentically. The results speak for themselves. 
Bamidele Adenipekeun, Swansea, United Kingdom
"A College Degree in Marketing"
"Kary retains zero profit from your success. What he offers is the equivalent of a college degree in marketing and publishing. The material is sound, solid, and up-to-date. 

Plus you have lifetime access. It should cost twice as much for all the value."
Nanette O'Neal, Bethel, PA
"Invaluable...everything related to book marketing"
"I've learned an invaluable amount of information about everything related to the marketing of my book. I've also gained so much clarity about who I am marketing to.

Seeing all the video, step-by-step guides, timelines, and tactics, I can easily imagine that without this training I would have wasted another decade burning out on my dream. This program illuminated what was once very complex."
Ry Edwards, Minneapolis, MN
"Almost too good to be true"
"Kary Oberbrunner gives beyond measure. 
And the Igniting Souls Tribe is a family who stands by each other. 

It is almost too good to be true...but it is true. I would do this program again without hesitation. 
It has been the best investment I have ever made."
Petula Habbershaw, Essex, England
Join Author Academy today and give your book
the marketing firepower it deserves.
Total Course Value:
  • Pre-Launch Module ($497 Value)
  • Launch Module ($497 Value)
  • Post-Launch Module ($497 Value)
  • 30 Days to a Bigger Stage ($197 Value)
  • Business Academy Elite - 3-Month Access ($3,122 Value)
  • Igniting Souls Conference Regular Ticket ($597 Value)
  • Igniting Souls Community (Unlimited Value)
  • 4 Bonus Modules ($197 Value)
Enroll Today for ONLY:
Only $1,497 Single Payment
(Lifetime Access)
3 Monthly Payments of $547
(Lifetime Access)
IMPORTANT: Based upon the intellectual property being shared and the value of the bonuses offered, all sales are final.
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